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Archives December 2014

3 Reasons Your Business NEEDS A Copywriter

Last update on April 14, 2016.

Just as the best speakers value speechwriters and professional athletes have coaches, business owners need copywriters. Copywriting is one of these “new words” you repetitively hear more every single day. However, what does it really mean? Copywriting is basically the sales and marketing of your company. Almost every piece of advertising you’ve read was written by a professional copywriter. Their mission is to work with you consistently toward one goal: Increasing traffic and sales. Currently, with the many tools available and regularly changing is not easy to keep yourself updated. In order to increase sales and create loyal customers ...

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How to create a cutting edge product.

Last update on April 14, 2016.

Cutting edge is an adjective used to describe the newest, most advanced version of a product or service. For a company to be competitive in today's market it needs a constant creation of products that will be distinguished from the competition. For this reason, people or companies who want to create a new product should work hard both in production and in the promotion of that product. Steps for creating a product Next we’re going to show you a couple of steps you have to keep in mind when planning the creation, promotion and launching of a product ...

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Visual Content Marketing

Last update on April 14, 2016.

When we communicate a message, what we really want is people to “see” what we imagine. Today, more than ever, the saying “a picture is worth a thousand words” gets strength in the digital world. Images and their proper usage become determinant factors to capture the attention of visitors to our content. Consumers seek to reduce their lecture time, just like optimizing the information assimilated. The enormous amounts of data that exist in the media 2.0 require to be presented in an easily understood manner. We are visual beings, 80% of the information we perceive from everything around us ...

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Top 50 Franchises for Minorities (2014)

Last update on April 14, 2016.

The National Minority Franchising Initiative (NMFI) recently completed its seventh annual survey to analyze the progress of minorities within the franchising community. From over 400 detailed responses, two overarching conclusions can be drawn. First, the overall percentage of minority participation in the franchise industry continues to grow. Second, while ownership among African-Americans has increased, there have been substantial increases in the number of Hispanics, Asian-Americans and Other (generally Indian and Middle Eastern) minorities who own franchises. Although there is no conclusive way to interpret this increase from the returned questionnaires, our sense is that these groups are attracted to the ...

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Top 4 Industries to Start a Business in 2015

Last update on April 14, 2016.

2015

In the US there are hundreds of people eagerly waiting to dip their toes into the entrepreneurship pool. In 2013 alone, 25 million people set out to start a new business, according to the Global Entrepreneurship Monitor survey. If you’re thinking about diving into entrepreneurship, your first question may be: Where do I start?

So what sectors are hot for 2015? Below are the top four:

  • Home Builders and Residential Construction: Building material dealers, home center and hardware stores, and residential real estate developers, for example, are projected to see double-digit CAGR growth rates through 2018.
  • Food/Delivery Services ...

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Want to help young entrepreneurs from low-income communities find their paths to success?

Last update on April 14, 2016.

Facebook Post3The Network for Teaching Entrepreneurship, also referred to as NFTE, is an international non-profit organization providing entrepreneurship training and education programs to young people from low-income urban communities.


Last month klerigi supported NFTE during the grand opening of the Idea Center at Miami-Dade College. We were also involved in the largest Innovation Day ever! Mentors and volunteers donated their time and expertise on Innovation Day to help shape the future of young aspiring entrepreneurs.


On December 4th, we have the perfect way for you to learn more about NFTE and get involved with their amazing students! Come to Redbar in ...

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Primeros pasos: consejos para minimizar el impacto psicológico de la emigración

Last update on April 14, 2016.

Emigrar es un proceso complejo que involucra la evaluación de muchos factores: la reacción familiar ante la partida, pensar en lo que se deja, lo nuevo que vendrá, el estrés, viajar con niños, adolescentes, o buscar una nueva residencia y un nuevo trabajo. Todo esto puede parecer abrumador pero recuerde que es parte inevitable del proceso de emigración. Cuando la decisión está tomada, lo primordial son los trámites legales para emigrar a otro país que deben ser realizados desde su país de residencia legal en las embajadas o consulados de su nación de destino. Recuerde que dependiendo del país que ...

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