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Archives Dec. 8, 2014

Visual Content Marketing

Last update on April 14, 2016.

When we communicate a message, what we really want is people to “see” what we imagine. Today, more than ever, the saying “a picture is worth a thousand words” gets strength in the digital world. Images and their proper usage become determinant factors to capture the attention of visitors to our content. Consumers seek to reduce their lecture time, just like optimizing the information assimilated. The enormous amounts of data that exist in the media 2.0 require to be presented in an easily understood manner. We are visual beings, 80% of the information we perceive from everything around us ...

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